Human-centered Design

Human-centered Design (HCD) has had a number of names over the years, from Human Factors, to Usability, to "Design Thinking."

The concept is simple, take a look at your site/application from the perspective of your end-users and design the information architecture, nomenclature and workflow to match THEIR mental model.

UX Consulting Survey

Posted: November 6,2019

The team at Bentley University recently sent out a survey to UX professionals to learn more about their experience with UX consultants, and the type of services they need from a UX partner.

They received more than 200 responses from the survey and shared a few interesting findings from their initial data analysis:

Lauber's Law: The best error message is the one that you don't have to show!

Posted: July 1,2019

One of the easiest ways to improve the usability (and perceived usability) of a web/application is to improve the text that appears on the screen specifically around labels, embedded assistance and error messages.

In many web/applications, there is a false assumption that all of the users are already experts. In many situations, the placement of a simple bit of embedded assistance will help the novice and intermediate users know exactly what to do.

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